Loathe release new video and single 'It's Yours'!

Loathe release new video and single 'It's Yours'!

Liverpool based experimental collective of 5, LOATHE, are very pleased to announce the release of their latest video and single ‘It’s Yours’. You can view the video, directed by Zak Pinchin of Zak Pinchin Media, here: https://youtu.be/KurhXJPFDvo

“We wanted a song to bridge the gap between what we thought would be expected and what we intended to do with the record. With ‘It's Yours’, we went about the creative process a bit differently to how we usually do and it fell into place as the track that connects the dots", states LOATHE's Erik Bickerstaffe. "Visually, we brought ourselves into the spotlight for the video, providing a face for the name. Zak worked very closely with us when it came to perfecting every detail within the aesthetic and we're extremely pleased with what we achieved.”

As of now the single is also available digitally, so get the digital version of the song via

LOATHE recently announced their highly anticipated debut album, »The Cold Sun«, which will be released via SharpTone Records on April 14th.

If you missed the video for the new track ‘Dance On My Skin’, you can check it out here: https://youtu.be/bhD3Wvv873w

Get the digital version of ‘Dance On My Skin’ via

Pre-order »The Cold Sun« physically, here: http://geni.us/LoatheTheColdSunNB

Or get the digital version and receive ‘Dance On My Skin’ and ‘It’s Yours’ as instant grat tracks:

LOATHE are a sedulous collective of 5, formed in the UK‘s industrial and artistically acclaimed port-city, Liverpool. Their debut record »The Cold Sun« signifies a forceful and shrewd testimony. The quintet nail their colors to the mast with this resolute mission statement; an ode to the times we’re living in and the murky future that we all find oursleves faced with.

»The Cold Sun« is a concept record; a compelling 35 minute long meandering into the depths of a dark, post-apocalyptic tale. The record follows the adjacent timeline of two protagonists, who exist during a dystopian future, stricken by tragedy and the ever looming apocalypse.

“Our writing process varies from song to song, but usually it takes one of us to have the initial vision for what we want to create. We then each add our own personal input which completes the piece“, states Shayne Smith, when asked about the quintet’s approach to their craft.

For »The Cold Sun«, LOATHE travelled to Glow In The Dark Studios in Atlanta, Georgia to record under the watchful eye of producer Matt McClellan (UNDEROATH, THE DEVIL WEARS PRADA, BEING AS AN OCEAN,...).

The result is a highly accomplished and enigmatic chronicle, an undoubtedly passionate ouvre brimming with technical precision, sinister ambience and bitter bile. LOATHE offer a complex sonic architecture which weaves together post-punk, hardcore, heavy electronics, djent and deathcore with a side of prog... melding their sonic threads into an anguished and searingly surreal entity which reels you deep into the abyss.

Catch them live in the UK. Stayed tuned for more date announcements in due course!

LOATHE to support BLOOD YOUTH alongside labelmates HOLDING ABSENCE:

  • 8th April - The Garage Attic, Glasgow
  • 9th April- The Key Club, Leeds
  • 10th April - Boston Music Rooms, London

LOATHE special album release show:

  • 14th April – Liverpool, O2 Academy 2

LOATHE @ Hellfest official UK party:

11th May - London, New Cross Inn

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