RayRay and Softest Hard team up for new single + music video - “Fall Apart”

Out on September 20, RayRay and Softest Hard unite with “Fall Apart,” a euphoric House track with a rolling bassline and angelic vocal chops. The two artists are taking over the dance world, and their combined powers are magnetic with their first-ever collaboration.

The song itself is about love and relationships falling apart, and the accompanying music video features RayRay and Softest Hard in contrasting scenarios to represent different phases of love. The flowers and more vibrant elements create the illusion of a sweet, healthy love, while the chains and darker scenes reflect the hardships of tainted love. The artists both paint a picture of a love lost in the new video.

“Fall Apart” marks Softest Hard’s second single on Dim Mak, following her debut single “Trip to Roma.” Meanwhile, RayRay is building up her catalog with the Steve Aoki imprint, as this collab cements her third single with the Dim Mak imprint. ”Fall Apart” is a softer sound for both artists, which plays into the dichotomy of the love they are describing overall, as well as their artist personas.

RayRay shares, "I've known Softest Hard for quite a while, and we finally had the chance to collaborate on a track together. While creating this song, I was inspired to combine uplifting melodies and rhythms to craft a song about heartbreak—something I feel I’m quite good at. The idea also aligns perfectly with Angel's name, “Softest Hard."

For the arrangement, I decided to move away from my usual hard-hitting style and challenge myself by incorporating elements of Speed House and experimenting with vocal chops. This song is meant to show a different side of me and Softest Hard. I hope it brings a fresh experience to the listeners, and I’m looking forward to sharing the music video we shot together!”

Softest Hard adds, “When Rayray sent me the first initial version of Fall Apart, I completely fell in love with it. From the lyrics, her vocals, and my favorite part of the song, the drop, I knew I had to get on it and add some Softie sauce. My hope for the song is for listeners to relate and get strength from the lyrics, which I find extremely relatable.”

ABOUT RAYRAY

Renowned as one of dance music’s finest Taiwanese exports, RayRay is an artist project unlike any other. Hailing from the illustrious city of Taipei, the purple-haired bundle of energy cemented her status in the scene as a Red Bull Thre3style competition winner and through a series of studio sessions with high-profile artists such as Skrillex, Yellow Claw, Steve Aoki, where she proved her versatility and production prowess in the bass music scene.

In terms of live performances, RayRay knows how to deliver an unmissable experience as she shows off her top-notch productions, pristine DJ skills, plus live vocals on her originals while always being the life of the party. It’s no wonder she became one of the leading women on Yellow Claw’s Barong Family imprint since her first signing with them in 2019.

RayRay’s home on the Dutch imprint has her name in feverish demand, and today she’s touring her propulsive sound all over the globe, creating seismic experiences for her fans. The bass music extraordinaire is always at the most enviable sonic spots and playing gigs at premiere festivals like Glastonbury, ADE, Tomorrowland, and Sunburn. Or destroying renowned clubs like Bootshaus, Exchange LA, and Ministry of Sound, to name a few.

RayRay’s passion for music started very early on, where a true love story with sculpting beats unfurled when she was just 17. Initially, on the hip-hop tip, she organically gravitated to the electronic music cartel, making her a diverse addition to the ever-evolving music industry.

Today, RayRay is incredibly tenacious and anything but a generic artist. She has fueled a fierce open format style that is an intricately textured amalgamation of hip hop, EDM, Miami bass, tech house, trap, and drumstep. Her high-profile label signings on Spinnin’ Records, Protocol Recordings, and Tiësto’s label Musical Freedom have led her style to evolve and grow naturally. It was this growth that was the creative catalyst for her critically acclaimed album 'Unearthly World' in 2022.

With a resume like RayRay's, there’s no doubt her tear to the top leagues of the scene will continue in 2023. There has already been a remix album of 'Unearthly World' confirmed, and several gigs international shows booked for the album world tour.

ABOUT SOFTEST HARD

My name explains my personality as well as my music. I'm sweet with a soft side but I'm also not the be messed with. I incorporate synthesizing & chill melodies in my music. To finish off with a hard hitting drop. Growing up in Raleigh, NC I’ve always had to balance my soft and hard sides. Once I turned 18 I figured out a way to channel my personalities into making music. Which is how Softest Hard evolved.