Tyla x Marshmello releases "Water"

What a whirlwind year it’s been for our rising POPSTAR TYLA (affectionately coined P-Pop for (ama)Piano) with her breakthrough hit “Water” which peaked Top 10 Global Spotify and her first Grammy nomination!!!

Tyla took the world by storm with “Water” and her dance challenge now at 6.6M creations and 13.3B views!!! We have seen great support out of LATAM and Asia as we work to expand her footprint in those regions including posts from superstars Anitta and Taehyung from BTS! On TikTok, the trend has evolved from the “Water” dance to girls catching their boyfriends trying to take a peek of a ‘water challenge’ video. Check out some examples here and here!

Performing on her first ever TV Sweden’s BIANCA and debut US TV Jimmy Fallon. We have seen incredible reaction off the back of her TV performances not only at streaming but on socials!

“Water” continues to stream over 4M daily, is #15 Global Spotify, the track remains on TTH and country Hot Hits playlist and radio continues to grow! Tyla’s socials have exploded and her monthly listeners on Spotify are now 27M!!! Making her the most listened to African artist on the platform.

To keep “Water” on top of the charts and keep this incredible momentum going - we are thrilled to have not 1 but 2 remixes of “Water” coming this Friday Nov 17th!!! None other than Travis Scott and Marshmello!!!